Higgs advises on caravan industry acquisition

24 June 2021

A leading supplier of caravan, campervan and motorhome equipment has strengthened its portfolio by making a strategic acquisition, with the help of a leading Midlands law firm.

Uttoxeter based Miriad Products has acquired Quest Leisure, which specialises in furniture, awnings and other accessories, for an undisclosed sum.

Expert advisors from Higgs & Sons represented Miriad throughout the acquisition process.

Miriad Products was established more than 40 years ago and supplies a range of products, including air conditioning units, furniture and refrigeration appliances, to the motorhome, caravan and outdoor leisure industry.

Jamie Partington, the partner at Higgs & Sons who led on the transaction, said: “This is a significant deal for Miriad Products and we are delighted to have assisted them in their continued growth.

“We worked closely with Steve Thornhill from Intelligent Corporate Finance who did an excellent job of negotiating and managing the transaction.

“We wish Miriad Products every success as it continues to build on its long-standing success and grow and develop further as a business.”

Jamie was assisted by corporate law team colleague Emily Parkes and Laura Pearson in supporting the acquisition while Higgs & Sons property specialists Darrell Aldridge and Cherry Elliot also provided advice. Ses Mehmi, from Claritas Tax, provided tax support.

The acquisition of Quest Leisure caps a fast-moving 12 months for Miriad Products, which secured a £10m investment from alternative finance provider Duke Royalty back in 2019.

Penny Whitelock, Chief Executive of Miriad Products, said: “We have exciting plans for the business and, as well as this acquisition, we also moved into a new 52,000 sq ft premises in Uttoxeter which gives us a third more space than our previous location.

“We want to continue to expand our product range and the acquisition of Quest Leisure will help us achieve that.

“I’d like to thank Higgs & Sons for their outstanding advice and support throughout the whole process. Jamie and the team were very professional and knowledgeable and made the process as straight-forward as possible.”

With years of experience and a strength in depth across all business areas, Higgs & Sons’ business services department incorporates specialist teams focussing on corporate, commercial, tax and business wealth preservation, insolvency and business recovery and company secretarial services.

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